Technical language has its place in communication, but the overuse of jargon and clichés by business people is turning audiences off, writes Senate Partner Raphael Hilbron.
Time to revisit the News of the World debacle. Or, more correctly, the controversy surrounding its owners, News International, now that the paper is dead and a series of hearings are going on in London into the wider behaviour of the media.
Social media: Just because you can, does that mean you should?
What, how and why – three questions every organisation needs to ask before using social media. Senate’s social media enthusiast Mark Dittmer cuts through the hype and explains what’s involved and the opportunities for organisations seeking to answer the question, ‘should you?’
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